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Terms of Service

Effective date: May 13, 2026

These Terms of Service (the "Terms") form a binding agreement between you ("you", "your", or the "User") and Slate HQ ("Slate HQ", "we", "our", or "us") and govern your access to and use of the Slate HQ website at slatehq.org, our AI video generator, and any related services (collectively, the "Service").

1. Acceptance of these Terms

By creating an account, joining the waitlist, or otherwise using the Service, you confirm that you have read, understood, and agree to be bound by these Terms and our Privacy Policy. If you do not agree, do not use the Service.

2. The Service

Slate HQ provides an AI video engine that lets you generate short, vertical UGC-style ad videos by combining a product image, a brief written prompt, and an AI presenter selected from our library. The Service is intended for marketers, e-commerce sellers, and brands who want to produce ad creative quickly. The specific features, output specifications, and AI presenters available may change over time.

3. Your account

  • You must be at least 18 years old (or the age of majority in your jurisdiction, whichever is higher) to use the Service.
  • You agree to provide a valid email address and to keep your account information accurate and up to date.
  • Each person or legal entity may maintain a single account unless we expressly authorize otherwise.
  • You are responsible for safeguarding your sign-in link and any activity that occurs under your account. Notify us promptly at hello@slatehq.org if you suspect unauthorized access.

4. Subscriptions and payment

Paid plans are sold on a monthly subscription basis. Payments are processed by Lemon Squeezy, which acts as the Merchant of Record for transactions on the Service. Lemon Squeezy is responsible for handling your payment information, issuing receipts, and collecting any applicable taxes; their terms apply in addition to ours for the payment portion of the transaction.

Subscriptions renew automatically at the start of each billing period until cancelled. You can cancel at any time from your account; cancellation takes effect at the end of the current paid period and you retain access until then. We do not provide refunds for partial billing periods except where required by law or expressly stated in these Terms. If we change pricing for an existing plan, we will give you at least 30 days' notice by email before the change applies to your subscription.

5. Credits

  • One credit entitles you to one successfully delivered video.
  • Your credit balance refreshes at the start of each billing period. Unused credits expire at the end of that period and do not carry over.
  • If a generation fails on our side, the credit is automatically refunded to your balance. You do not need to contact us for auto-refunded failures.
  • Credits have no cash value and are not refundable or transferable.

6. Acceptable use

You agree not to use the Service to create, upload, or distribute content that:

  • Depicts a real, identifiable person (including any public figure, celebrity, politician, athlete, or private individual) without their prior written consent, or impersonates any real person;
  • Targets a protected class (including but not limited to race, ethnicity, religion, gender, sexual orientation, disability, or national origin) in a demeaning, harassing, or discriminatory way;
  • Constitutes hate speech, harassment, threats, or incitement to violence;
  • Is sexually explicit, sexualizes minors in any way, or depicts minors in adult contexts;
  • Promotes illegal goods or services, weapons, illicit drugs, or fraudulent schemes;
  • Is a political deepfake, election-related impersonation, or other content designed to deceive voters or interfere with democratic processes;
  • Makes unsubstantiated medical, health, financial, or investment claims, or otherwise misrepresents the nature or efficacy of a product or service;
  • Infringes any third party's intellectual property, publicity, privacy, or other rights, or violates any applicable law.

We may suspend or terminate accounts that violate this section and, where appropriate, remove offending content or report it to authorities.

7. AI-generated content and intellectual property

7.1 Your inputs

You retain all rights in the product images, brand assets, and text prompts you upload (your "Inputs"). You represent and warrant that you own or have all necessary licenses, rights, consents, and permissions to use your Inputs with the Service and to grant us the limited license described below.

You grant Slate HQ a worldwide, non-exclusive, royalty-free license to host, store, transmit, process, and modify your Inputs solely as needed to operate the Service and generate the videos you request.

7.2 Your generated videos

Slate HQ does not claim ownership of the videos generated for you through the Service. Subject to your compliance with these Terms and payment of any applicable fees, you own the final video output and have full commercial rights to use, modify, publish, and distribute it on any platform, including paid placements on TikTok, Meta, YouTube, and other ad networks.

7.3 Our AI presenters and platform

The AI presenter identities, likenesses, voices, names, and associated assets, as well as the Service software, AI video engine, prompt templates, UI, brand, and documentation, are owned by Slate HQ or its licensors. You may use AI presenters only as rendered inside videos generated through the Service. You may not extract, isolate, redistribute, train other models on, clone, or otherwise reuse an AI presenter outside of a generated video.

8. Disclosure of AI-generated content

Videos produced through the Service are AI-generated. You are solely responsible for complying with the disclosure rules of any platform on which you publish or advertise the videos, including but not limited to:

  • TikTok's AI-generated content label requirements;
  • Meta's "AI-generated content" ad disclosure flags;
  • YouTube's altered or synthetic content disclosure toggle;
  • Article 50 of the EU AI Act, where the video is made available to users in the European Union;
  • Any equivalent state, federal, or non-EU national law that applies to your audience.

9. Right of publicity

You represent and warrant that you will not direct the AI video engine, through prompts, uploaded images, or otherwise, to produce a recognizable likeness, voice, name, or other identifying attribute of any real person (including public figures, celebrities, deceased individuals protected under right-of- publicity laws such as Tennessee's ELVIS Act, or any private individual) without that person's (or their estate's) prior written consent.

You agree to indemnify, defend, and hold harmless Slate HQ from any claim, loss, or damage arising out of an alleged violation of this section, including all reasonable attorneys' fees.

10. Watermark on the free tier

Videos generated on the free tier include a Slate HQ branding mark and must be published with that mark intact. You may not remove, obscure, or alter it. Paid plans deliver videos without that mark.

11. Generation failures and refunds

If a video generation fails due to an issue on our side, the credit is automatically returned to your balance and you can retry. If you experience repeated failures or believe a credit was not refunded correctly, contact hello@slatehq.org and we will investigate.

12. Termination and data export

You may stop using the Service and close your account at any time from your account settings or by emailing us. We may suspend or terminate your access if you violate these Terms, if required by law, or if we discontinue the Service. For 30 days after termination you may request an export of your generated videos and account data at hello@slatehq.org; after that period we may delete your data, subject to our Privacy Policy and any legal retention requirements.

13. Disclaimers

The Service is provided "as is" and "as available" without warranties of any kind, whether express, implied, or statutory, including warranties of merchantability, fitness for a particular purpose, and non-infringement. AI output quality varies; we do not guarantee that any video generated through the Service will be free of artifacts, suitable for any specific use, or perform at any particular level in your ad campaigns. We make no guarantees as to click-through rates, conversion rates, return on ad spend, or other advertising performance metrics.

14. Limitation of liability

To the maximum extent permitted by law, Slate HQ and its officers, directors, employees, and agents will not be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages, or for any loss of profits, revenue, data, goodwill, or business opportunity, arising out of or related to your use of the Service. Our total cumulative liability for any claim arising out of or related to these Terms or the Service is limited to the greater of (a) the amount you paid us for the Service in the twelve (12) months preceding the event giving rise to the claim, or (b) one hundred U.S. dollars (USD 100). The limitations in this section do not apply to liability that cannot be excluded under applicable law (such as gross negligence, willful misconduct, or fraud).

15. Indemnification

You agree to indemnify, defend, and hold harmless Slate HQ and its affiliates, officers, employees, and agents from and against any claims, liabilities, damages, losses, and expenses (including reasonable attorneys' fees) arising out of or related to: (a) your Inputs; (b) your use of, or videos generated through, the Service; (c) your violation of the Acceptable Use section; (d) your violation of the Right of Publicity section; or (e) your violation of any law or any third party's rights.

16. Governing law and disputes

These Terms are governed by the laws of the State of Delaware, United States, without regard to its conflict-of-laws rules.

We'd rather work things out directly. If a dispute arises, please email hello@slatehq.org first and give us a reasonable opportunity to resolve it. Any dispute that cannot be resolved informally will be settled by binding individual arbitration administered in Delaware in English, under the rules of a mutually agreed arbitration provider. To the extent permitted by applicable law, you and Slate HQ each agree that disputes will be resolved only on an individual basis and not as part of a class, consolidated, or representative action. Nothing in this section prevents either party from seeking injunctive relief in a court of competent jurisdiction to protect its intellectual property rights.

17. Changes to these Terms

We may update these Terms from time to time. For material changes, we will notify you by email at least 30 days before the changes take effect. Continued use of the Service after the effective date of an updated version constitutes your acceptance of the changes. If you do not agree to the updated Terms, you must stop using the Service before they take effect.

18. Contact

Questions about these Terms? Reach us at hello@slatehq.org.